Chapter Four of Diane Mulcahy’s book, “The Gig Economy” is a must-read for anyone who needs to network – whether you’re part of the gig economy, or you’re someone in a long-term job looking for prospects. We all know the importance of our networks, but many people hate networking.
In 15 pages, Mulcahy’s, “Connect Without Networking” chapter gives step-by-step instructions on how to network in a far more effective way; a way that is more satisfying for everyone.
Some of the key points:
1. Weak vs. Strong Ties: It’s your weak network – acquaintances, not friends – that will be most important. Your weak ties will result in far more new opportunities, whether you are looking for a new gig, or for prospects for your current company.
2. Inbound Connecting: Do you dread the typical networking events with a room full of strangers and a glass of bad wine? Mulcahy tells you how to skip those events and instead apply the digital marketing approach of (more…)
Change Agent 